The Graphic Design major combines communication, digital media, and marketing to prepare students for careers in design, media production, or public relations. The core curriculum includes courses in digital media, typography, web design, animation, and public relations, alongside business and marketing fundamentals. Students gain hands-on experience in multimedia workshops and design seminars. They also choose between an art emphasis, focusing on drawing, color, screenprinting, and photography, or a markting emphasis, which emphasizes sales, digital marketing, promotion, and market research. The program offers a creative and strategic foundation for roles in graphic design, branding, and digital communication.
Graphic Design Program Outcomes
Upon completion of the departmental course of study, the student will be able to:
- Show an understanding of the visual aesthetic of Graphic Design and its role in communication.
- Demonstrate understanding of the ways Graphic Design supports and is supported by businesses and organizations.
- Show mastery of computer and technical skills required to complete Graphic Design tasks.
- Compile and present a professional quality portfolio.